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The part of our brains that is responsible for generating creativity evolved throughout human existence to serve a problem-solving function. If you lived in the great, wild, open world as a primitive human, and your problems were things like predators, or food security sources, or a need for shelter, what would your brain do? Your brain would concoct creative strategies to solve those problems, and that’s what our minds have built a capacity to do as we’ve evolved – create solutions. Drs. Art Markman and Bob Duke give you more of the details.
